Classroom
RUles

How do you conquer the playground? It’s a choice, an attitude, a frame of mind and a journey that starts from the shoes on your feet.

It’s having pure comfort, so there are no distractions to reaching your potential and you can focus on the important things. The world is your playground, and we are here to help you conquer it.

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a group of kids standing in front of a green wall

#1

ALPHA is a high-quality and durable range of school shoes specifically designed to support, protect, and help kids put their best foot forward for the school year.

#2

We seek to empower the jumpers, the runners, the skipping rope hoppers. The artistic souls, the quiet achievers and the future leaders. To learn, grow and be the best version of themselves.

#3

The ALPHA school shoe range not only comes with a 9-month outsole warranty*, but also comes with full-grain leather uppers, inner mesh linings, with antibacterial technology, as well as durable slip-resistant outsoles.

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